Recommended Summer 2017 Readings for Creative Leaders

Summer 2017 promises a new batch of books to inform and support those striving to become better creative leaders. The following are recommended titles scheduled for publication between May and August.   Ed Batista, The Art of Self-Coaching (Harvard Business Review Press, August 8) The Stanford Graduate School of Business instructor, executive coach, and consistently… Continue reading

Beyond Customer Centricity

‘There is only one valid definition of business purpose: to create a customer…. Because its purpose is to create a customer, the business enterprise has two—and only these two—basic functions: marketing and innovation.’  — Peter Drucker   Peter Drucker’s words are frequently used – and perhaps over-used – to justify a business focus on the… Continue reading