‘The Soft Edge: Where Great Companies Find Lasting Success,’ by Rich Karlgaard (Wiley)

For Rich Karlgaard, publisher of Forbes and writer of its “Innovation Rules” column, businesses able to create and sustain success do so by balancing attention and development of a strategic base, a hard edge and a soft edge.  Each of those edges is constituted, in turn, by five elements.  Historically, managers have tended to focus… Continue reading